Giromania by Tacx illustrates Giro d’Italia from an unprecedented point of view. Great champions, companies, mechanics, and sport directors revealed us curiosities, and exclusive anecdotes: the true spirit behind such an important event.
Category
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Advertising, Art Direction, Video Editing
Credits
Iacopo Barattieri Photographer
EMOTIONS
Tacx X Giro d'Italia
We decided to present the products of the sponsor Tacx from a new perspective, through an emotional storytelling at the discovery of the values of cycling.