Ice. Mirrors. Winter becomes a language of surfaces. Ice is stripped to its essence, reduced to light, reflection, and line. A minimal landscape where silhouettes sharpen, multiply, and crystallize into icons. Bodies and garments inside a mirrored field, suspended between raw glacier polished and glossy gallery. Natural elements, abstracted into pure visual language
Art Direction, Digital Advertising, Generative AI, Video Editing
Credits
Photographer & Videomaker: Pietro Bianchi - Bluescreen Video & CGI: Mayonese - MUA: Alice Bulgarelli
The background dissolves into an ethereal white, weightless. Out of it emerge precise, fashion-driven forms. Sculptural volumes, controlled lines, technical fabrics carrying the posture of couture. Yet performance is not hidden. It is within the stance, the cut, the attitude. On piste or off, the garment holds the same authority.
Mirror becomes projection. A future reflected back. Precision, awareness, and innovation folded into every surface. Icy tones evoke purity and transparency, a subtle, visual reference to OneMore’s sustainable vision. Technical reliability, winter luxury, and forward design meet inside a single reflective space.
Narrative and imagery follow the same logic: essential, assertive, reduced to the core. nJust direction, balance, and presence. Words behave like light on ice, sharp, controlled, and luminous.nA voice positioned exactly where OneMore lives: between fashion and performance, on the slope and in the city.
